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Questions to ask to hear the real story

Posted on Jul 4th, 2007 by KareAnderson : smartpartner KareAnderson

She’s one of my all time heroes - as a writer, actor and defender of justice.  She’s perhaps most well-known as the national security adviser on the TV show "The West Wing”, Anna Deavere Smith... More »

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KareAnderson : smartpartner

Pink Elephants for Changing Others' Beliefs

Posted on Jul 4th, 2007 by KareAnderson : smartpartner KareAnderson

If Berkeley linguistics professor, Dr. George Lakoff <http://www.rockridgeinstitute.org/people/lakoff> had his way, the Kerry campaign would have run a commercial attacking the "baby tax." He wanted to divide the interest on the national debt by the... More »

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Your Metaphor Sets the Stage for Others to See the Scene

Posted on Jul 4th, 2007 by KareAnderson : smartpartner KareAnderson

"With emergency lights and sirens or silent speed through the dark, a metaphor travels outside of the usual lanes of logic to gain attention, anchor memory, cause hearts to beat again, and douse doubts, said... More »

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Drivel-Avoiding Test

Posted on Jul 4th, 2007 by KareAnderson : smartpartner KareAnderson

Here's an approach to harnessing the power of specificity to build credibility. To avoid writing drivel or deadeningly dull descriptions, Guy Kawasaki, founder of a Silicon Valley venture capital firm and author of *The Art... More »

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Avoid Words That Break Attention and Trust

Posted on Jul 4th, 2007 by KareAnderson : smartpartner KareAnderson

Avoid the "stop sign" words that stop people from listening further or liking you. One of the most potent stoppers is "but." For example, if you compliment someone and then say "but," that person doesn't... More »

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