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KareAnderson
This persusion technique probably won’t work on hormonally-hit teenagers (sorry weary parents) yet you could try it on spouses, co-workers or customers. Suppose, for example, you’re tired of the dirty cups in the office coffee... More »
KareAnderson
If Berkeley linguistics professor, Dr. George Lakoff <http://www.rockridgeinstitute.org/people/lakoff> had his way, the Kerry campaign would have run a commercial attacking the "baby tax." He wanted to divide the interest on the national debt by the... More »
KareAnderson
"Does stuff have to look like an action movie these days to exist in the front half of our brain? This stuff isn't even on the news. We devote more attention to things we cannot... More »
KareAnderson
Blaise Pascal ended his long letter to the Jesuits on December 4, 1656, with this apology, "This is long because I lack the time to make it short." Your brain can only "hold" about seven... More »
KareAnderson
You may have “The Curse of Knowledge” as Chip and his brother Dan Heath have dubbed this phenomena in their new book, Made to Stick. As Mark Howell encapsulates it, “Ever try to lead your... More »
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February 2009 
